Client X Client helps organizations leverage every customer contact across advertising, sales, marketing, operations and CRM to optimize revenue per customer through increased sales, increased referrals and service and delivery cost reductions.
Companies rely on CxC for cultivating high performance customer strategy. customer value measurement, customer technology design and direction, training and motivation.
CxC delivers the methodology and tools featured in "Customer Worthy, Why and How Everyone in Your Organization Must Think Like a Customer."
The core concept is to “Think Like a Customer”, meaning to understand each contact from the customer’s point of view. The book explains how to use the Matrix to document contacts throughout the customer life cycle, allowing companies to systematically visualize, analyze, monetize, prioritize and ultimately optimize each interaction. It shows how to extend the Matrix to the departmental and system view of each contact, giving companies a roadmap of the steps they must take to execute on Matrix concepts.- David Raab, CustomerExperienceMatrix blog
Our clients benefit from incomparable customer understanding that is actionable and measurable. The CxC Matrix is a standard developed for all companies to link strategy to customer activity, resources and technology. The Matrix lets companies assess business success measured by impact per customer. |
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Free Chapter 1 Customer Worthy Chapter 1My Car had a Conversation with my house Last night . . . when My office interruptedEverything is a computer—your car, phone, television, music player, radio, and ...
Posted Aug 25, 2010 12:22 PM by Michael Hoffman -
Ultimate Customer Value Predictor: CxC Algorithm The Ultimate Customer Value Predictor: CxC Matrix Algorithm CxC Customer Algorithm Details at Bottom Modeling and predictive analytics can answer any question. As a salesperson and a marketing strategist (that ...
Posted Jun 3, 2010 8:25 AM by Michael Hoffman
